Designer Feature: Brandon Maxwell

I must say, I was quite upset when Zac Posen said he was closing his fashion label. It certainly feels like something is missing without him (in the little corner of the high fashion world I admire at least). I was very inspired by his creations. So many of them took my breath away. I am still holding out hope that he’ll be back. If you’ve watched “House of Z” on Netflix, you know he is a resilient man and this isn’t the first time he’s fallen down, only to get back up better than ever.
​
Anyway. What I’m trying to get at is that although I still very much miss Zac, a new designer has caught my eye and his work gives me the same kind of feels (almost) as Zac’s. Let me introduce to you Brandon Maxell (these looks were in his spring/summer 2020 collection):

The first time Brandon came onto my radar was with this dress Mandy Moore wore to the 71st Annual Emmy Awards. I had to know who the designer was. I was in awe. I’m still in awe. The color blocking. The draping. The fit. Pure perfection.

​I really like that although he has some killer gowns that we’d normally only see on celebrities (like Mandy), he also has a huge variety of everyday pieces that any woman could wear. Even if a person can’t afford his clothing (I know I can’t) – his looks can inspire us to get creative with what we have or can afford! I already know I’ll be doing an “Outfit Imitation” with thrift finds of one or more of his looks. He takes classic pieces and looks at them with fresh eyes, using new fabrics, combinations, and fits.

​It’s also commendable that he does menswear in addition to womenswear. I’m wondering if it’s easy for him to do both because his womenswear collections obviously have a strong menswear influence.

I don’t know much about who he is as a person or his backstory yet, but what I found online via Wikipedia is this: Brandon Maxwell (born September 18, 1984) is an American fashion designer, television personality, director and photographer. He is the founder and creative director of Brandon Maxwell, the luxury women’s ready-to-wear label. Prior to launching his eponymous womenswear label, Maxwell entered the fashion industry as a stylist. He began assisting Deborah Afshani in 2009, followed by Nicola Formichetti in 2010, where he was introduced to Lady Gaga, as Nicola was her stylist at the time. In 2012, Maxwell took on the role of Lady Gaga’s fashion director. Many influential women, including Michelle Obama, Karlie Kloss, Jennifer Lawrence, Oprah Winfrey, Nicole Kidman, Jane Fonda, Viola Davis, Queen Rania of Jordan, and Kerry Washington, among many others, wear Maxwell's brand.

And he’s on the Bravo’s new version of Project Runway. Knowing this makes me want to get cable!

In summary, I’m completely obsessed with Brandon. He’s rolling out his pre-fall 2020 ready-to-wear line right now and WOW. Here are some pieces I love (I have literally visited his Instagram page multiple times to re-look at these outfits):

I think I like him so much because 1) I didn’t know until I found him that this is my ideal way of styling clothing and is (luckily) close to the way I dress already – only elevated – which makes me want to push my wardrobe further; 2) a lot of his looks are attainable without having to buy his pieces and they’re not so “off the wall” that you can’t find something similar at a lower price point (not saying what he’s doing has “been done before,” of course I would buy if I could, I just can’t, so mimicking is the next best thing); 3) his use of color is sublime; and 4) I’m just extremely inspired by him.

What do you think? Do you like his stuff, too? What designers are really speaking to you right now? I’d love to know! I’ll forever be looking for more designers to fill the Zac Posen size hole in my heart.

All photos on this page are courtesy of Brandon Maxwell's official Instagram page @brandonmaxwell.